Alex is the CEO and Co-Founder of the Solana NFT marketplace Exchange.Art. He launched the platform with the mission to empower the web3 creator economy with a marketplace and user experience unmatched by incumbents. Alex co-founded Exchange.Art with 6 team members he worked with at Digital Eyes, one of the earliest Solana NFT marketplaces. There, Alex and his team led initiatives that resulted in the marketplace gaining 65% of the NFT market share on Solana, selling $150 million worth of NFTs in a month. In his earlier career, Alex built global tech platforms in Private Banking, Retail, Law, Government, Insurance, Software Houses and the Financial Industry.
Despite the bearish sentiment in the crypto market, there are signs of optimism in the NFT market. We get six industry players to give us insights into the future of the NFT space.
Given the platform’s popularity and reach, for an artist to begin selling their art as NFTs on Instagram is a completely natural fit – their communities are there, the barrier to entry for consumers to buy is relatively low for novel collectors and the artist’s ability to promote is high. In this particular case, the rapid sales of the artist’s NFTs is a combination of these factors but mainly, the community the artist has gathered, therefore making it more of a ‘community effect’ rather than an ‘Instagram effect’.