Alexandra Saab Bjertnæs | Source | Chief Strategy Officer at Meltwater
Alexandra Saab Bjertnæs
Alexandra is the Chief Strategy Officer at Meltwater, a publicly traded, global leader in media intelligence and social analytics. She is responsible for Meltwater's corporate strategy, pre-M&A and supporting PMI, as well as communications, PR, marketing, branding, and the customer experience or journey. Alexandra is skilled in business strategy, logistics, business development, change management, and supply chain management.
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Meltwater
Chief Strategy Officer
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We Are Social report: Time online falls to pre-pandemic levels, while social media use increases
We Are Social, the socially-led creative agency, and Meltwater, a global leader in social and media intelligence, have released Digital 2023, their latest annual report on social media and digital trends worldwide. Digital 2023 shows that the typical internet user globally has reduced their av
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Brands that want to be competitive today need to stay ahead of trends – searching for and identifying them, in order to understand their impact on any given industry. Consumers continue to spend more and more time on social media, and it’s clear that social will play an even more important role in the customer journey as users turn to platforms like TikTok and Instagram to guide their decision-making process. With more than 5 billion internet users today, it’s becoming more crucial than ever that brands deliver relevant, impactful, and purposeful content to capture attention and create value across digital channels.
