Anish Desai | Source | Founder and CEO at Star Gems

Anish Desai is a 25-year jewelry industry veteran and the visionary behind Star Gems, Inc., a leading fine jewelry manufacturer and custom design powerhouse. Since co-founding Star Gems in 1986, Anish has built one of the most respected jewelry design and manufacturing firms in the world, serving over 1,300 independent retailers across the U.S.

Under his leadership, Star Gems has become known for high-quality custom pieces, an extensive certified diamond inventory, and groundbreaking technology solutions for jewelers. Anish spearheaded the development of Custom Studio, a patent-pending platform that revolutionizes how consumers and retailers collaborate on custom jewelry design through mobile, desktop, and in-store interactive tools. This innovation bridges the gap between traditional craftsmanship and today’s digital-first shopping experience.

With more than 15,000 custom designs created and delivered, Anish and his team continue to push the boundaries of what’s possible in jewelry retail. His insights on consumer buying trends, customization, and technology’s role in fine jewelry make him a sought-after voice in the industry.

Areas of Expertise:

Jewelry design and manufacturing trends

Impact of technology on retail jewelry sales

Consumer preferences for customization

Precious metals pricing and affordability strategies

Jewelry retail marketing and e-commerce

Company Snapshot:
Star Gems, Inc. operates from Chicago, Atlanta, and Mumbai, combining world-class design with competitive pricing by eliminating middlemen. The company is trusted by retailers nationwide for its innovation, integrity, and ability to adapt to evolving consumer expectations.