Anthony is one of the nation’s leading fundraising consultants with over three decades of expertise in direct marketing and telefundraising. Anthony’s out-of-the-box thinking, visionary style, and passion for success has led him to raise close to a billion dollars for his clients over the last ten years.
Prior to co-founding Catapult Fundraising, Anthony served as the Founder and President of Advantage Plus Consulting for over 20 years. Anthony has served on the boards of AFP New Jersey, The Giving Institute, Giving USA, the AFP Foundation for Philanthropy, and was a founding member of the AFP Industry Partners Council. He is a proud recipient of the AFP New Jersey Chapter Award for Consulting Excellence. Anthony currently serves as immediate past president of the AFP Las Vegas Chapter.
We've all heard about multi-channel fundraising by now, and most nonprofits are, in-fact, using a variety of channels to solicit gifts. Fundraising is not about choosing one or two channels and hoping for the best, but rather, utilizing all available methods of donor engagement, stewardship and solicitation to maximize your fundraising revenue and build a pipeline for major gifts.
-Article from Advancing Philanthropy Magazine: April 2022
Article to commemorate Anthony Alonso receiving the Award of Consulting Excellence from Excellence in Philanthropy
These days, our phones mean everything. They are typically the first things we look at when we wake and the final thing we check prior to bed. They go everywhere with us. Despite the ubiquitous nature of these tiny pocket PCs, we sometimes neglect to make the number of calls necessary to achieve our organizational fundraising goals. So ask yourself: How many calls are we, as fundraisers, making each and every day to current and prospective donors?