Barney has built his career on the idea that the idea is what matters most. As a result, in 2020 Barney was selected for Adweek's Creative 100. But his reach goes beyond Super Bowl winners like “Smart Pahk” and “Elevator.” He oversees integrated campaigns throughout the agency. He most recently rebranded Wienerschnitzel which produced record sales. If anyone knows how to make a brand breakthrough, it’s him.