Barry is adept at explaining how the supply chain works in the context of moving food and consumer goods from raw materials to the end buyer. He can break down the challenges and bottlenecks in today's supply chain, and the role of data, AI, analytics and automation in providing real time visibility. He can discuss the impact of pressure points on our food systems, such as disparate software systems, limited data sets, messy logistics, port closures, driver and labor strikes and shortages, weather and natural disasters.
BIO
Barry is a strategic problem solver and cross functional team leader with experience in end-end supply chain and inventory optimization, project and portfolio management, demand planning, and supplier relations. At Crisp, he is a collaborative and dynamic team leader helping to drive impactful projects to fuel growth and efficiency with experience across omnichannel retail, ecommerce, and manufacturing.
To transform next year’s supply chain challenges into a competitive edge, retailers and brands need to analyze the incentives and resources of their shoppers while setting up data-driven systems to account for the acceleration of demand.
While digitization means different things to different companies, a digital supply chain presents the same benefits across the board in moving temperature-controlled foods in a safe and efficient manner.
Food Logistics has named Barry Bradley, Head of Supply Chain at Crisp as one of their 2023 Rock Stars of the Supply Chain. The publication, dedicated to the movement of products throughout the cold food and beverage sector, reserves the annual award for individuals “whose achievements, hard work and vision have shaped the global food supply chain.”
Rarely will a company 100% own their supply chain, but the decision about what parts to own is important. With more ownership comes more control, which is important for the growing trend of supply chain transparency for goods and food, and potentially lower costs, if you can create an efficient enough supply chain.