Bernard Meyer | Source | Senior Director of Communications & Ecommerce Expert at Omnisend

BM

Bernard Meyer

Senior Director of Communications & Ecommerce Expert at Omnisend
On the record
Represented by:
Share profile 
Link:
Bio
Edit

Bernard is the Sr. Director of Comms & Ecommerce Expert at Omnisend, an email & SMS marketing platform designed to help ecommerce businesses grow faster.

Employment
Sign up to view all
Media
Sign up to view all
Story Ideas
Sign up to view all
  • Tariffs Threaten Shortages in Kids' Toys and Clothes
    Bernard warns that tariffs may cause shortages in kids' items like "plastic and electronic toys" and character-themed clothes. He advises against panic-buying, suggesting sticking to essentials to avoid exacerbating shortages. While some items may be affected, a nationwide shortage of basics is unlikely.
  • Stock Up Now: Tariff Threats May Cause Product Shortages
    Bernard suggests stocking up on essentials like batteries, LED bulbs, and personal care items, which rely on Chinese components. "Niche items like air purifier filters and printer ink may also face shortages." While stores may not stop selling essentials, expect less variety and restocking delays. Buy preferred brands now, but avoid hoarding.
  • Everyday Items Likely to Remain Price Stable Amid Rising Tariffs
    Bernard predicts that items like dish soap, toothpaste, and deodorant will remain price stable, as they are often made in the U.S. or unaffected countries. "Paper products may see minor adjustments due to Brazilian pulp tariffs," he notes, but companies might opt for cost-cutting measures instead. Food staples like milk and bread are expected to stay stable.
Recent Quotes
Sign up to view all

  • I remove [actionable] from my content wherever I can, and I’m not the only one. "If you're already describing a specific task or step, it's clear the information is something your audience can act on," says Bernard Meyer from Omnisend.

    https://www.forbes.com/sites/renaegregoire/2024/12/04/the-great-jargon-purge-25-words-to-delete-from-your-content-in-2025/eliver clear, specific steps.

  • “Sora is great for bogus, bastardized, nonsensical, dreamlike sequences,” says Bernard Meyer, senior director of creative and communications at Omnisend, an e-commerce and email marketing firm.

    Speaking more generally, Meyer suggests that AI-generated video tends to fall short when it comes to “creating visual consistency” and says that humans can frequently pinpoint these visual inconsistencies. “When even the smallest detail is ‘off,’ we can spot it and it will distract us from the focus or purpose of the video,” he says.

    https://www.thedrum.com/news/2024/12/11/while-hype-envelops-openai-s-genai-video-platform-sora-some-warn-against-commercial

  • "Don’t be afraid of AI taking over your team’s creativity. AI works best as a partner anyway. Experiment with different applications to find where automation elevates rather than diminishes creative touch."

    https://venngage.com/blog/ai-trends-design-content/

Headshots