Binu Girija | Source | CEO at Way.com

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Binu Girija

CEO at Way.com
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Binu Girija is the CEO and founder of the fintech car app Way.com. He is an experienced entrepreneur skilled in AI, monetization, customer relationship management (CRM), strategic partnerships, and early-stage startups.

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  • Way.com CEO Advocates for Human Touch in Customer Experience
    Binu says, "We have a no AI policy for blogs and marketing emails to preserve human connection." AI is used for basic tasks, but human intervention is crucial for complex issues. He emphasizes AI's role in simplifying experiences, not replacing the customer care team, ensuring a balance between efficiency and personal touch.
  • Spotting Employee Departure: Insights from Way.com CEO
    Binu notes that changes in behavior, like withdrawal from discussions, can signal an employee's intent to quit. To prevent this, he emphasizes making everyone feel like decision-makers. His top tip: ensure team members feel valued, fairly compensated, and acknowledged, while supporting their professional growth.
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  • As a business leader, I cannot stress enough how important it is to make decisions based on data. I've often said, "Nice story. Now show me the data," during meetings with my team. Data can be a powerful tool to help increase sales, provide an accurate view of your business, and ultimately lead to growth. That's why I encourage you to dive into data before your next weekly meeting. Prepare by analyzing the numbers and identifying trends. Don't rely solely on gut feelings. By using data to make informed decisions, you'll be setting your team up for success. Remember, data doesn't lie. So, make sure you're using it to your advantage. hashtag

  • "I think most people don’t know that they spend nearly $9,000 on car expenditures every year. If you look at the U.S. national average, salaries come in at around $32,000. When it comes to car expenses, you’re pretty much spending almost 30% of your salary. What we’re doing is we are trying to cut down the expenses on cars. We’re making mobility affordable, rewarding and fully digital."
    - Benzinga

  • "Tell your close ones that you’re going to do a venture and, for the next three years, ask them to not bother you. It’s a journey and you need to decide whether you want to take it or not. Three years. Put your head down. Keep going. As soon as you start the idea, ask yourself if you’re providing value. If people find it interesting, keep pushing. If it needs decent work, you need to get out of it immediately. The money will come."
    - Benzinga

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