Cameron Hardesty is the CEO and Founder of Poppy, a venture-backed, nationwide wedding florist. While Cameron was working at The White House in 2014, she learned floral design at The White House flower shop from her floral mentor, Laura Dowling. Most recently, she spent four years helping scale one of the biggest floral e-commerce gifting start-ups in the country, where she was responsible for farm-direct procurement and product development.
After managing the florals for her own wedding in 2017, she saw an opportunity to pair farm-fresh flowers, talented designers and on-trend floral designs — at an affordable price and started Poppy to help couples all over the country have their dream wedding florals - at a fraction of traditional prices.
Add these lush wedding bouquets to your wedding festivities
Securing additional capital is crucial for startups aiming to scale rapidly. This often entails seek