Capri Brixey | Source | EVP, Strategy Consulting at Insite AI
Capri Brixey
Capri Brixey serves as the EVP - Strategy Consulting at Insite AI, bringing extensive strategic leadership experience from both retail and supplier roles in the consumer goods industry. Most recently with The Coca-Cola Company, Capri has led small and large-store teams, across multiple routes to market, channels, categories, and segments in the industry. Recognized in 2022 as a Senior Level Leader for Top Women in Convenience, Capri has also been recognized for her leadership in collaborative/joint business planning with top retailers across multiple channels/formats.
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Today, purpose-built CPG-tailored software can ingest billions of data points from disparate sources to assess category maturity, predict future performance and assess the value of investments, allowing brands to appropriately allocate resources.
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Mainstream media and technology companies have made the topic of AI so confusing to the point that it now seems too conceptual and risky to adopt.
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AI can recommend products to place by store clusters or at individual stores, knowing what customers like and what distributors are able to deliver to precisely place the best options available.
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C-store Operators Uncork Opportunities in Wine & Spirits
Retailers can leverage partnerships, trends and data to stand out in an increasingly competitive category.
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Insite AI
EVP, Strategy Consulting