Cara Soons is the Head of Global Marketing at Scotwork, bringing her expertise in sales, negotiation, and strategic planning to a global scale. Her role focuses on spearheading marketing initiatives that elevate Scotwork's international presence. Cara specializes in negotiation training, skills development, coaching, identifying and overcoming barriers in negotiation, and comprehensive sales planning. Her leadership is pivotal in developing effective marketing strategies that enhance Scotwork's reach and impact in the negotiation consultancy sector.