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Caro Solari | Source | Head of Marketing at Affogata
Caro Solari
Head of Marketing at Affogata
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Caro is a passionate creative force, with experience in PR, social media marketing, blogging, crisis management and brand partnerships development. Before working for Affogata, she worked for Wix.com for almost 9 years. Before that, Caro wrote several screenplays for TV and movies.
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Affogata
Head of Marketing
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Marketing Lessons Learned From the Facebook Outage
Facebook's outage last week posed significant challenges for marketers who rely on the channel. Here are some takeaways and lessons learned.
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Marketers should also pay attention to the fact paid media was also completely down during the recent outage. That way, the acquisition machine keeps going even if one or two of the channels are down.
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