Chad Gerber | Source | Founder & CTO at ShadowGen
Chad Gerber
Chad Gerber is a platinum-selling musician, pioneering technologist, and the creative mind behind Meloscene and Shadowgen, two platforms that are redefining digital collaboration and pushing the boundaries of AI and immersive technology. Known for his work with industry leaders like Sony, Warner, and Universal, Chad has made his mark globally, performing on international stages and speaking at forums from Washington, D.C., to Brazil. His expertise spans advanced AI, quantum systems, telecommunicataions, and mixed reality, making him a sought after voice on the future of technology and human connection.
Through Meloscene, Chad is transforming how people connect, create, and work in virtual spaces. His platform leverages advancements in AI, spatial computing, and real-time interaction to enable seamless global collaboration. With Shadowgen, Chad is leading pioneering developments in AI driven data transmission, creating instant, boundary free connections that reshape real-time communication.
Chad’s work doesn’t just push the technical envelope it merges creativity and scientific rigor, with applications across music, physics, and immersive tech. His patent-pending innovations, coupled with his unique perspective on the sociological impact of AI, have made him a valuable resource for press and industry insiders alike. Chad Gerber’s vision goes beyond tools; he’s unlocking new realities where technology amplifies human creativity and redefines the limits of what’s possible.
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Meloscene
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ShadowGen (http://www.Shadowgen.io)
Founder & CTO -
woodrowgerber (http://www.chadgerber.com)
Artist
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Chad Gerber on BBC Click
Chad Gerber records a captivating studio session at the Gibson Guitar showroom in West London, while collaborating remotely with LJ in London, Chad McKinsey in Los Angeles, and Bas in Amsterdam, using the Scenekey prototype to deliver an unforgettable musical experience for BBC viewers.
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Chad Gerber | The Future of Music Production: Integrating AI into the Creative Process
Chad Gerber | Founder & Creator of Meloscene Musician, Artist and Futurist
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Harmony and Disruption: Bridging AI and Music Innovation w/ Chad Gerber
We dive into how AI is revolutionizing music creation and collaboration with Chad Gerber, Founder of Meloscene. Follow along as we discuss how virtual reality and augmented reality are opening new realms for artists globally as well as the ethical challenges AI introduces to the industry. To find out more about Gregory FCA, click here: https://www.gregoryfca.com/ Follow us on Twitter: https://twitter.com/GregoryFCA Follow us on Instagram: https://www.instagram.com/gregoryfca/ Like us on Facebook: https://www.facebook.com/GregoryFCA/ Follow us on LinkedIn: https://www.linkedin.com/company/gregory-fca
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AI's Growing Influence: A Threat to Music Industry's Future?
Chad predicts AI will further marginalize music, with platforms favoring AI bands over human artists. He warns of an artist exodus due to diminishing returns and suggests AI tools may coexist with artists, but full AI bands will dominate. While casual listeners may not notice, die-hard fans will seek genuine connections with human artists underground. -
Nostalgia and Industry Practices Hinder New Christmas Classics
Chad explains that nostalgia, industry shifts, and streaming platform deals favor established classics like Mariah Carey's hit. New songs lack the promotional push and financial incentives once provided by labels. While AI-generated music may disrupt this trend, traditional classics remain dominant. Chad highlights Marc Martel’s album as a missed opportunity due to lack of major label support. -
Gen Z's Streaming Revolution: The Rise of User-Generated Content
Chad highlights Gen Z's preference for "fragmented, user-generated content," fostering personal connections. Streaming services adapt by embracing serialized content and independent creators. Gen Z favors free, ad-supported platforms, challenging traditional models. The rise of short-form video demands new strategies, paving the way for a hybrid creator-consumer model. The democratization of media creation is underway.
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On the future of creative tools: “When creative tools become accessible to everyone, we’re going to see a burst of strange and exciting innovations—just like the early days of aviation or the internet" (EIN News).
On embracing AI technology: He challenges creators to embrace AI, stating, "Don't be scared of it or mad at it. Beat it. If we don’t, the technology will be shaped by non-creatives, leading it down less compelling paths"(Gregory FCA).
On mixed reality’s transformative potential: Gerber emphasizes how mixed reality strengthens authentic human connections, stating, “This technology isn’t just about efficiency—it’s about creating meaningful interactions that bridge geographical gaps, bringing people closer while reducing our environmental footprint” (EIN News).
On embracing opportunities: Gerber reflects on how his success stems from saying "yes" to various opportunities. "Every time I said 'yes' to something, it opened another door, even when I wasn't sure where it would lead. The route to success isn't always straight, but it's those unexpected turns that take you somewhere extraordinary"(Amazon Music).
He describes the metaverse as a transformative space for musicians: “The metaverse isn’t just a digital playground, it’s a new frontier for artists to connect with their fans in more immersive and interactive ways than ever before. It opens up new possibilities for live performances, community engagement, and creative collaborations”(AI News).
Discussing how artists can leverage technology, Gerber said, “We’re no longer bound by the physical stage. With tools like mixed reality, artists can create experiences that transcend traditional performance, reaching global audiences in ways we never could before”(Welcome to Two Maverix® Multimedia!).
On redefining artistic collaboration:
“What excites me most is how these technologies—AI, VR—are breaking down barriers. Musicians from different parts of the world can create together in real time, as if they were in the same room. The energy and spontaneity are still there, but the limitations are gone.”"At the heart of every breakthrough, whether in art, business, or technology, is human connection. AI should enhance that collaboration, making it easier for people to create, innovate, and solve problems together."
