Chloe Cox

Social Strategy and Insights Consultant at Wunderman Thompson Commerce
On the record
Represented by:
Bio

Chloe is the Social Strategy and Insights Consultant at Wunderman Thompson Commerce.

Recent Quotes
Sign up to view all
  • With 65 per cent of consumers expecting to use digital shopping channels even more in the future, Facebook’s new shopping tool announcement further demonstrates the importance of brands and retailers thinking about how to utilise their social channels and capture the attention of the shoppers. Coupled with virtual storefronts, which many brands and retailers have been experimenting with since the launch of Facebook Shops last year, this new tool aids and simplifies the customer experience. For customers, bookmarking their favourite items will feel like they are on the site itself – almost serving as a ‘wish list’ – allowing customers to save their favourite items as they browse, removing any unnecessary friction and providing a smooth path to sell, save and buy.

    28 December 2021
  • article
    28 December 2021
Employment
Sign up to view all