Chris Todd | Source | CEO at Theatro
Chris Todd
Chris is responsible for leading Theatro’s overall direction, strategy, and growth. Chris is a “roll up your sleeves” type leader who is passionate about the strategy of a business. Chris believes that most every idea can be a winner…it’s all about figuring out the strategy angles to drive success! As a co-founder, Chris has been instrumental in guiding Theatro from an early innovative concept into a fast-paced growth company.
Chris has 25+ years of experience in senior executive positions with small start-ups and large multinationals in a diverse array of industries, including software, networking and apps for leading hardware and software companies including Cisco Systems, AppTrigger, Metaswitch, Extreme Networks and Newbridge Networks.
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‘We are passionate about empowering frontline workers to be able to do their very best in serving customers’: Chris Todd, CEO of Theatro
Theatro is a dallas based technologies which increases sales associates productivity, conversion rate and store profitability as specified in the list of 50 Innovative Companies to Watch 2022 by the silicon review
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Follow the Money: Bass Family Office Backs FoodMaven's $15.3M Series B for DFW Expansion, Theatro Nets $20M in Series C Funds
In this weekly roundup of funding, merger, and acquisition activity involving companies and investors in North Texas, you’ll also find news from InspectIR, OneDay, ParkHub, SchoolSpire, MODE Transportation, Texas Capital Bancshares, and Independent Bank Group.
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How The Container Store Uses Wearable Tech to Think Outside the Box
The Container Store is piloting a wearable device that it hopes will replace the thousands of walkie talkies it uses for in-store communication. The wearable also lets the company track employees when they're at work, among other things, and could potentially revolutionize the way it uses technology for retail.
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Enhance Holiday Shopping: Streamline In-Store Processes
Chris advises retailers to streamline in-store processes, focusing on traffic flow and personal touchpoints. "Ensure your team can communicate instantly to call for assistance or backup." These adjustments promise a seamless shopping experience, encouraging repeat visits.
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“While AI has significantly transformed online shopping, its influence on physical retail is only starting to unfold. Our data shows that Americans prefer in-store shopping, yet they want the benefits associated with e-commerce, such as immediate assistance, personalized suggestions, and convenience. With the rise of Generative AI, frontline workers have the ability to leverage their voice to access an extensive database containing detailed product information, tailored recommendations for a personalized experience. Generative AI opens the door for new possibilities with real-time, personalized shopping experiences. Moreover, by leveraging AI to analyze in-store interactions, retailers can gain insights into customer preferences, employee efficiency, and store operations, thereby making informed decisions to boost productivity and revenue.”
