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Christian Wettre

Chief of Staff at SugarCRM at SugarCRM
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Christian is the Senior Vice President and General Manager of the Sugar Platform at SugarCRM. He is passionate about providing tools for sales and marketing teams. Christian has led marketing, sales, development, and service teams to deliver tangible results for our customers. He enjoys learning about his customer's goals, how they are measured, what may be blocking them, and collaborating to apply technology successfully.

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  • Choosing the Right CRM: Insights from SugarCRM's Christian Wettre
    Christian highlights the importance of "user-friendly CRM features that enhance efficiency." He advises involving frontline users in trials to assess intuitiveness. Key integration capabilities include ERP systems. Christian warns against focusing on "flashy features over business needs" and stresses the importance of user experience and integration to avoid inefficiencies.
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  • SugarCRM is excited to see Technology Coast Partners (TCP), as a recent Sugar partner and a long-established Epicor partner, provide additional integration between the Sugar platform and Epicor ERP software. Integration to customer data housed in the ERP system is a critical requirement for our mid-market manufacturing customers. Epicor and SugarCRM have a significant overlap in customers and this out-of-the-box integration accelerates time-to-value for those customers and accelerates growth.

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