Crisis communications, reputation management, social media expert. Constance “Connie” Hubbell is a trusted adviser to the world’s biggest brands on communications strategies. Known for her sophisticated reputation management and media relations expertise, she works closely with senior executives and policy influencers around the globe.
Crisis preparedness should include up-to-date contact lists to ensure that you can reach every investor and key stakeholders such as institutional consultants and platform gatekeepers in a timely manner.
Asked why he robbed banks, legendary bandit Willie Sutton said, “Because that’s where the money is.” Today, many criminals steal with laptops, not guns, but they still go where the money is, and – with $3 trillion in assets under management[1] – hedge funds are obvious targets. Yet the biggest losses could be reputational rather than financial. Hedge fund firms need to take proactive steps to protect their reputations in the event of a cybersecurity breach.
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