Cory Munchbach | Source | CEO at BlueConic
Cory Munchbach
Cory has spent her career on the cutting edge of marketing technology and brings years working with Fortune 500 clients from various industries to BlueConic. Before joining the BlueCrew, she was an analyst at Forrester Research where she covered business and consumer technology trends and the fast-moving marketing tech landscape. A sought-after speaker and industry voice, Cory’s work has been featured in The Financial Times, Venture Beat, Wired, AdAge, and AdWeek. She has also spoken at conferences such as FutureM, MITX, and the Association of National Advertisers.
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BlueConic
CEO
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Publishers skeptical as ID tech comes knocking
Publishers are resigned to there being no single approach to identity in the absence of third-party cookies.
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Google’s cookie delay may offer breathing room but should be used with caution
While the ad industry’s outpouring of relief following Google’s reprieve for cookies is understandable, it changes little.
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Apple’s privacy promises are "just another economic lever it can pull"
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Publishers should think of this as a gift of time to build better strategies and enabling teams and technologies to support them.
