Dan built Daasity to help all Direct to Consumer (D2C) brands have access to data enabling them to make faster and better decisions in this fast-paced changing environment. Using his experience in improving analytics, operations and processes in small to medium-sized companies to build a platform and company that will enable D2C brands to achieve their goals.
Brands can collect customer data from dozens of touch points, analyze it and make smarter decisions about how to market their products.
iOS 15 is Apple’s latest push to make a world without individual tracking a reality and email marketers are talking about the impact it will have on their work.
The good news for consumer brands heading into Holiday Season 2022: economic concerns aren’t expected to slow down shoppers’ appetite for deals. According to the 2022 Deloitte Holiday Retail Survey, 74 percent of consumers say they’ll spend the same on the holidays as they did last year.
There have never been more consumer product brands, and competition among them is at an all-time high. Brands win by having access to the right data, which leads to faster and more confident decision-making. Data demands have never been higher, and we are investing in the data infrastructure to get brands the access to the data they need.