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Daniela Mancinelli

Chief Executive Officer at West of Fairfax
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Daniela Mancinelli began with N6A in 2015, managing a roster of clients in the Consumer/Lifestyle Group. In just six short years, her commitment to client services, customer success, employee engagement, branding, and communications brought her to her role as the agency’s Chief Executive Officer. Daniela is uniquely suited to promoting N6A’s performance-oriented culture, coming up through more than 15 years of experience in luxury PR, branding and marketing, and media channels, including NBC Universal, Sony Pictures, Lionsgate, and Paramount.

During her tenure at N6A, Daniela has been a pioneer in change. She has driven innovation through the development of Pace Points employee reward programs, client rankings, and KPI systems - all of which have been instrumental in separating N6A from its competitive set. Daniela worked hand-in-hand with the agency’s founder to create the company’s signature Outcome Relations (OR) offering, the first PR service designed for accountability in delivering specific business outcomes, complete with digital amplification, paid media elements, and KPI dashboard measurement. With the creation of OR, she has been influential in changing the status quo of public relations. In March 2021, she launched a full-suite, modern marketing, content, and production house - N6A Studios. The dedicated team now services clients across the enterprise, professional services, technology, and cannabis industries.

Daniela is one of the first women to serve on the Advisory Board for a Serie D Italian Football club (SSD Città di Campobasso).

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