DG

Danielle Gober

Publicist at Otter Public Relations
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Danielle is an Account Strategist with Otter PR. She is an Orlando native and a graduate of Rollins College, where she earned her Bachelor’s in communication and public relations. She has been with Otter PR since February 2022 and enjoys working closely with clients to get their dream publications, like TIME Magazine, Better Homes and Gardens, Forbes, BuzzFeed, Yahoo, and many more. She has worked on various campaigns, from doctors and psychologists to influencers and product brands, which are her specialty. She leads a team of publicists, stays on trending news - especially in the pop culture sector, and angles her knowledgeable clients to provide commentary for the ever-changing news cycle.

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  • Gen Z: Redefining Trends and Identity Beyond Millennial Influence
    Danielle argues that while fashion trends cycle, Gen Z adds a unique twist, especially in makeup. She notes, "Gen Z's identity is outspoken and aware," challenging systems millennials accepted. Their distinctiveness is evident in their influence across various sectors, proving they are more than just trend followers.
  • DNC's Taylor Swift-Themed Campaign Targets Young Voters
    Danielle believes the DNC's Taylor Swift-themed campaign will effectively engage young voters, especially undecided ones, due to Swift's trusted influence. "It will resonate," she says, noting the use of Snapchat filters and mobile billboards aligns with evolving media trends. This strategy reflects a broader shift in political engagement tactics, capturing attention and potentially swaying Gen Z and millennials.
  • Anne Hathaway's Apology: A Lesson in Celebrity Reputation Management
    Danielle believes Anne Hathaway's apology to journalist Kjersti Flaa was a smart move, reflecting the public's demand for accountability. She suggests Blake Lively could learn from Anne's approach, as addressing controversies head-on can mitigate backlash. Danielle notes that ignoring bad press, as seen with Lively, often fuels further speculation and criticism.
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