Davis is the Managing Partner at Paradox Public Relations, which sits on the Board of Directors for the U.S.-Ukraine Business Council. He has written for The New York Observer, The Daily Beast, VICE, Washington Examiner, The Daily Caller, The Kyiv Independent, and WIRED. He has appeared as a political commentator on Fox News, i24 News, and BBC, and been featured in New York Magazine, Forbes, and POLITICO.
As challenging as it can be for some companies to manage a crisis, it can be just as difficult for them to recover from it as soon as possible.
By the mid-2000s, Domino's Pizza was struggling with a tarnished reputation, primarily due to poor product quality and customer service, compounded by a damaging viral scandal in 2009.
Recognizing the need for change, the company launched a bold turnaround, publicly admitting its shortcomings and completely revamping its pizza recipe. It also invested heavily in technology, creating an industry-leading online ordering system and mobile app, and optimizing delivery operations with innovations like real-time tracking and self-driving cars.