Deke is the Chief Executive Officer and Co-founder at diDNA. Built on decades of experience in web technologies with a team of innovators with roots in multimedia and publishing, diDNA is a company with a passion for driving publishing technology forward. Their “DNA” is Digital Information and we understand that in order to make complex digital problems easier to solve, as is the case with programmatic advertising, we needed to build a company that innovates and delivers best in class tools and support to a misunderstood industry.
/PRNewswire/ -- diDNA, a Google MCM partner and leading advertising technology provider that maximizes revenue for advertisers, publishers, and brands, today...
These are fantastic results for diDNA and it validates our position in the market as a solution that helps publishers connect with industry-best ad tech to increase revenue. If there's a company building an advertising tool that can help drive ROI, we want to work with them. Additionally, if our customers identify a need that can't be served by existing tech, we'll build that tech ourselves to expand our platform. Our long-term goal is to be the one-stop shop for any publisher or technology vendor seeking solutions to increase ad revenue.