DW

Dina Wasmer

President and CMO at Incite Creative and 2 other companies
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President and Founder of Incite Creative Marketing Advisory Firm in 2000. Outsourced CMO (Chief Marketing Officer) with 30+ years of experience helping business owners get 3x the marketing experience for 1/3 the investment of an FTE while mentoring in-house marketers to become more successful. Expertise in omnichannel marketing, including strategy and planning, marketing management (digital and content marketing), creative direction (graphic design), brand management (PR, media, and reputation), and reporting and analysis. Incite Creative has served 300+ clients across a wide range of B2B and B2C industries.

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  • Choosing the Right Project Management Tool: Expert Insights
    Dina highlights the importance of "visibility and accountability" in project management. She recommends tools like Wrike, Asana, and Trello, noting their pros and cons. For SMBs, she suggests using a Kanban-style board for clarity. Her tip: "trial different tools with real projects" to find the best fit for your team.
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