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Dr. Dan Pallesen

Financial Psychologist at Dr. Dan Pallesen
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Dr. Dan is a behavioral finance expert who is passionate about helping others live their best lives. He is a licensed clinical psychologist and financial advisor whose focus is in the field of Positive Psychology and Behavioral Finance. Dr. Dan’s approach with people is to focus on strengths and bring clarity to the issues of purpose and meaning in their lives.

  • Understanding Financial Therapy: When and Why You Might Need It
    Dr. Pallesen highlights that financial therapy helps individuals explore emotions and behaviors impacting financial decisions. "Money and emotions are inseparable," he notes. If money-related stress worsens, therapy may be needed. To find a qualified therapist, visit the Financial Therapy Association's directory.
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  • What happens, inevitably, is the stock market rebounds. Prices go back up. So, if they drop and you sold and they go back up, you don’t get to experience the gain. So, it’s important to stay disciplined and have a long-term view when you’re investing in your 401k.

  • The worst piece of financial advice I’ve ever received was when I started my first job after graduate school. I got a job as a psychologist in a federal prison. I was led to believe that as long as I was contributing to a retirement account, that was enough.

  • I resolve to not only fight the urge to trade time for money, but to actually spend money in a way to free up my time. And I resolve to encourage my clients to consider doing the same as we discuss their financial plans and future goals. When money is used in a time-saving way (like grocery delivery) versus buying material goods, there is a greater positive impact on our emotional wellbeing.

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