Emily Safian-Demers | Source | Editor, Wunderman Thompson Intelligence at Wunderman Thompson
Emily Safian-Demers
Editor, Wunderman Thompson Intelligence at Wunderman Thompson
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Emily is a creative and perceptive critical thinker with a passion for synthesizing cross-category learnings. She seeks to study and explain how cognition and cultural conditions intersect to impact behavior, attitude, and emotion.
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Gaming opens a whole new e-commerce model for brands: direct-to-avatar, or D2A.
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Fashion embraces gaming and the direct-to-avatar model
This week, the fashion world was abuzz with news that Balenciaga and Fortnite have teamed on a multi-tier partnership.
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Wunderman Thompson
Editor, Wunderman Thompson Intelligence
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