Emmanuel Probst | Source | Global Lead of Brand Thought-Leadership at Ipsos North America

Emmanuel counsels brands on how to grow and maintain a sustainable competitive advantage. In his new book, Assemblage, he explains how to build brands that transform people and the world they live in. At Ipsos, he helps clients measure and amplify how brands and consumers connect through content, communication, and media. At UCLA, Emmanuel teaches students the tools they will need to become successful brand strategists.