Erica Moreti

Head of Strategy & Innovation and Physical Experience at EPAM Continuum
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Erica is the Managing director of Epam Continuum Milan office and head of the Strategy and Innovation and Physical Experience practices for EPAM EMEA, leading a multidisciplinary team of Strategists, Designers and Innovation Consultants in foresight, making sense of technology and connecting the dots among business, data, experience and tech, integrating physical and digital.

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  • Digital identities are centralised and controlled by corporations and institutions that own and manage our data on our behalf. Web 3.0 will break this paradigm and give back control of data to its owners, who will decide for themselves how and when to use it. SSIs are the first building block for moving out data intermediaries and towards a truly decentralised exchange. SSIs would give users the autonomy, or sovereignty, over their identification data like ID numbers or emails and would enable them to share their information purposefully with the brands or other users of their choice.

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  • EPAM Continuum
    Head of Strategy & Innovation and Physical Experience