FZ

Flynn Zaiger

On the record
Represented by:
Share profile 
Link:
Bio
Edit

CEO of Creative Digital Marketing agency Online Optimism. Flynn Zaiger founded the agency in 2012, and grew it over the last decade to 19 employees across the East and Gulf Coasts. It's been named an Inc Best Places to Work, as well as the ICCC's Fastest 100 Growing Companies. Online Optimism is known for their social media, WordPress, content marketing, and video work. Flynn has been a featured speaker at conferences, as well as on podcasts, for topics including marketing, analytics, Reddit, social media, managing millennials/gen z, and entrepreneurship.

Employment
Sign up to view all
  • Best Practices for Facebook Reporting: Insights from Online Optimism CEO
    Flynn emphasizes the "executive-to-expert pipeline" in reports, starting with a quick summary and diving into key metrics. He highlights the need for adaptable tools and cross-channel integration. Flynn's approach ensures clients see clear, meaningful data that aligns with their objectives, stating, "No campaign is good enough to survive your client getting bored or confused looking through the report."
  • Reddit's Ban on X and Meta: A New Social Media Era?
    Flynn observes, "Community-driven bans reflect a shift in platform interactions, impacting brand strategies." He notes the increasing fragmentation of social media, with platforms becoming more siloed. This trend could lead to a more community-focused landscape, challenging the dominance of giants like X and Meta.
Recent Quotes
Sign up to view all
  • "Microsoft's partnership with Qualcomm represents a choice that's diametrically opposite than its main competitor, Apple. "Apple recently split up with Intel, opting to produce its own chips for most of its equipment. Microsoft is instead still relying on external chip manufacturers. This is a sign that they believe that the turn to the metaverse, and services that use their Microsoft Mesh service, are going to happen sooner or later."

  • Unfortunately for users, there’s no keyboard shortcut to disable in-video advertising. If you subscribe to YouTube Premium, you can remove any interruptions by ads before or during a video, including video overlay ads.

  • There will no longer be such a thing as forging impressions, or engagements, since user metrics on the blockchain will have been confirmed. Blockchain technology provides the next step toward better tracking of digital campaigns.

Headshots
Popularity