François is the head of ID for frog North America which means guiding the vision while provoking, coaxing, antagonizing and often bribing his team to craft compelling narratives and create captivating user experiences that balance form and functionality with materials and metaphor. He has worked with a wide array of Fortune 500 clients including Apple, Google, Amazon, Disney, Facebook, Samsung, Microsoft and Coca-Cola.
Apple’s MagSafe does much more than just charge your iPhone
One day, we will be able to recharge the Apple wireless keyboard and trackpad on the base of the iMac using MagSafe. Other potential areas may include apparel and clothing, such as a coat pocket that charges the phone and then the coats re-charge themselves when hung on a charging coat rack. The next tech evolution in charging devices may be a more open, fluid system of giving and receiving, where devices can charge one another with ease so we are even less tied to a grounded power source.