Frank Wolf | Source | President, Co-founder at Staffbase
Frank Wolf
Frank is the President and Co-founder at Staffbase. He is passionate about internal communication and building digital environments that promote productive, enjoyable work and help all people excel. Frank is the publisher and author of "Social Intranet" and numerous articles and presentations. He is focused on building a great product and company that helps their customers to reach all employees on their mobile devices in a smart and easy way.
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Staffbase
President, Co-founder
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61% of employees cite poor internal communication as a factor to quit their job: Survey - ETHRWorldSEA
According to a new study, titled, "The Employee Communication Impact 2024 report," from Staffbase, 61% of employees considering leaving their roles cite inadequate communication as a factor, with 26% identifying it as a major cause. Additionally, 49% of managers admit they are unclear about their company’s goals, reflecting significant communication gaps within organisations. These findings underscore the need for companies to focus on improving internal communication to build a more connected, satisfied, and stable workforce.
Article
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Gen Z Avoids Management Roles Due to Burnout Concerns
Frank highlights a USC-Staffbase study showing Gen Z's preference for self-employment over management roles due to observed burnout in millennial managers. With only 46% understanding their company's purpose, Frank emphasizes the need for effective communication and training to inspire future leaders.
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With talent shortages, changing employee expectations, and the rise of AI-driven communication tools, organisations must rethink their internal communication strategies or risk losing valuable employees.
