Resourceful, dynamic, and effective marketing executive with a record of achievement developing and directing strategic marketing activities in challenging and highly competitive markets. Influential leader with exemplary business sense, and expertise leading cross-functional teams in efforts that drive revenue, while meeting organizational goals. Brilliant at go-to-market programs, product launches, creating partnerships, and boosting channel marketing revenue. Leads data-driven growth marketing initiatives, demand generation, product marketing, email marketing, content, SEO as well as virtual event and field marketing activities. Provides complex business analyses, engineers cost control, and implements highly effective marketing initiatives focused on acquisition, growth and retention in B2B SaaS and B2C environments.