Co-Founder of Petaluma. Garrett was leading one of the world’s largest dog health studies at a major pet care company. Worked with experts in animal health and pet food manufacturing and gained insight into the massive role that pet food plays in our broken agricultural system. It became clear that plant-based ingredients could nourish our dogs with a radically smaller footprint.
Alligator, insects, lab-cultured proteins and yeast are just a few of many sustainable meat alternatives being incorporated into pet food and treat products.
We decided to pursue a primarily plant-based approach due to the immediate commercial readiness, proven demand in human food and alignment with the unique taste and nutritional considerations of dog food.