Grant McDougall

Founder, CEO at BlueOcean
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Bio

Grant McDougall is the CEO and Co-founder of BlueOcean, the leading AI-powered brand decision platform focused on delivering strategic insights and recommendations for confident decision-making. With more than 25 years of experience leading the development of digital products for brands like Toyota, Samsung, Apple, Visa, IBM, NerdWallet and AT&T, Grant McDougall founded BlueOcean with industry knowledge that allowed him to gain an inimitable understanding into the AI-driven marketing landscape. As a former agency insider, Grant is leading the charge to provide accountability and accessibility to actionable brand insights.

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  • Fragmentation is a huge driver. There are silos all over the business and what we do sits over the top of that, to provide a common language to understand and talk to, for example, both to the CFO about revenue team as well as loyalty teams about messaging.

    28 September 2022
  • article
    28 September 2022