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Greg Rose | Source | Chief Experience Officer at Intellum
Greg Rose
Chief Experience Officer at Intellum
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#Education#CustomerEducation#CustomerExperience#Marketing#MarketingStrategy#AccountManagement#BusinessStrategy#B2B#StrategicPlanning#BrandDevelopment#SocialMediaMarketing#NewBusinessDevelopment#Sales#Advertising#CreativeDirection#EmailMarketing#IntegratedMarketing#LeadGeneration#SocialNetworking#CorporateBranding
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Greg is the Marketing Guy at Intellum, a company that builds learning, collaboration and performance tracking tools for the modern workplace.
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Intellum
Chief Experience Officer
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Why Education Is the Solution for Customer Retention: Greg Rose
Intellum's Greg Rose discusses the science of learning and why you should start small with education initiatives in this DX Leaders interview.
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Education can be a silver bullet for retention. While customer success often exists to ensure the renewal, it’s not the same as being responsible for educating the user. We need to teach users to recognize the value of our products or services — not expect that they already do. Because if users don’t recognize value, neither will buyers.
