Guy Pearson | Source | Co-founder and CEO at Ignition
Guy Pearson
Guy is the Co-founder and Chief Executive Officer at Ignition. He an entrepreneurial accountant that is passionate on removing bottlenecks from business processes in order to achieve scalability. Guy is a big believer in technology over outsourcing where possible and suitable. With a background in accounting in public practice and a self taught knowledge of technology, he believes that any business can achieve a single point of truth for their ownership in dashboard form in order to makes decisions on which levers to pull and push.
-
Ignition
Co-founder and CEO
-
Practice Ignition lands $50M to scale globally – TechCrunch
Practice ignition, an Australia-based client engagement and commerce platform for professional service businesses, has raised $50 million (65 million AUD) in a Series C round to accelerate its growth and expand globally. It brings the startup’s total raised to $75 million, said Guy Pearson, C…
Article
-
We are creating a new category with our client engagement and commerce platform, and we’re only scratching the surface when it comes to market penetration in the global professional services industry. As the world moves online, many accountants and bookkeepers have to rapidly shift their business practices and functions to be fully digital overnight. With the transition of accounting from tax compliance to advisory, this means that the need to deliver engaging, quality customer interactions via technology is critical for closing deals, boosting profitability and winning and retaining clients.
