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Hana Ben-Shabat

Founder of Gen Z Planet and author of the new book "Gen Z 360" at Gen Z Planet
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Hana Ben-Shabat is the Founder of Gen Z Planet, and author of the new book "Gen Z 360". Hana is a senior business strategist with over 20 years of international experience in consulting, sales and marketing. He has a deep passion for and understanding of consumer behaviors, the economics, cultural and societal trends that shape them; and how to turn insight into a growth engine.

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  • Gen Z Planet
    Founder of Gen Z Planet and author of the new book "Gen Z 360"
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  • Now they need to adopt a style that is more lateral, shared, and dynamic. They have to accept feedback from all sources and exercise compassion and empathy. They have to understand the value of emotional intelligence, diversity and inclusion, and people-related innovation, and they have to encourage people to reach their full potential and connect them to the broader mission of the company.

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