Jack is the Co-founder at Luna Market. He and the team at Luna Market strategize with their clients from tech to creative development so that they build digital goods focused on utility and interoperability within the Metaverse.
As marketers explore how the metaverse fits into their strategy, brand safety should be top of mind.
At its core, the Metaverse is a game. I think people who focus on just onboarding lose sight of what makes a game good. It’s how you play and how it feels to play it.