Jaime Schmidt is the founder of Schmidt’s Naturals, a global brand of natural personal care products that she started in her kitchen in Portland, Ore., in 2010. Under her leadership, Schmidt’s grew into a household name and was acquired in 2017 by Unilever. Schmidt is also the co-founder of Color, an investment portfolio that supports diverse founders, and the Entrepreneurial Dream Project, which supports early-stage entrepreneurs impacted by the economic challenges of 2020. She released her first book, “Supermaker: Crafting Business on Your Own Terms,” in September.
Schmidt is an inaugural member of the Inc. Founders Project and has also been included in the Inc. Female Founders 100 and Create & Cultivate 100 lists. Schmidt has also been recognized as one of the 100 Most Intriguing Entrepreneurs (Goldman Sachs, 2017 & 2018) a PNW Entrepreneur of the Year (Ernst & Young, 2017), Women of Influence (Portland Business Journal, 2018) and Executive of the Year (Portland Business Journal, 2017).