JB

James Barber

Head of SEO Strategy at Go Up
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I’m an SEO strategist, passionate about connecting brands with valuable audiences from the obvious to the obscure

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  • Go Up
    Head of SEO Strategy
  • AI Content Scraping: A New Digital Divide Threatens Small Businesses
    James warns that AI content scraping may deepen the divide between large publishers and small businesses. "Small businesses might shift to exclusive content strategies to protect their intellectual property." New monetization models, like subscription-based content, could emerge. The UK's approach may lead to a 'data exodus,' changing the internet from open access to more 'walled gardens.'