Jay Deutsch | Source | CEO and Co-Founder at BDA, Inc.
Jay Deutsch
Jay Deutsch is the CEO of Bensussen Deutsch & Associates, LLC (BDA), the company he co-founded in 1984 in Woodinville, WA. Under his leadership, BDA has grown into a global leader in promotional merchandising and technology solutions to help iconic brands create one-to-one engagement.
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BDA, Inc.
CEO and Co-Founder
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When Baseball Returns, This Company Will Help Teams Delight Their Fans Once Again
The pandemic kept major league baseball fans away. BDA, a maker of promotional merchandise, is helping bring them back.
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4 million extra bobbleheads? 2020's lost MLB giveaways could be a jackpot for fans
After a year of empty ballparks, teams have tons of leftover promo items heading into the 2021 season.
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Most teams are going to try to utilize the bobbles in different ways, whether it becomes a season-ticket holder collectible, while some of these are donated to charity. "The majority of the plan is that they'll give it to kids who are not worried about what happened last year. If we do have to recycle them, that's what we'll end up doing.
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The sports industry got hammered last year. The teams are really looking to make this year special for the fans and trying to get things back to normal--and I'm using air quotes when I say 'normal.'
