Jeff Morin is a MIT-educated engineer and certified personal trainer with an eye for both physical and technological performance. Jeff led manufacturing at DEKA and Formlabs prior to Co-founding Liteboxer.
The connected gym equipment industry is quickly growing into a multimillion-dollar market, and the latest startup of its kind in Boston is using home boxing machines to "make workouts suck less."
We're trying to create a workout that becomes a habit because the best workout is one you actually do. More people game than workout. More people game than watch movies these days. So we're taking gamification, fusing that with at-home fitness and creating a sense of sports at home.