JR

Jeff Rietveld

Vice President, Division Merchandising Manager at Tractor Supply Company
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Jeff is the Vice President and Division Merchandising Manager at Tractor Supply Company. He has had a highly successful career with retail merchandising and consumer goods manufacturing companies. Jeff's key strengths and responsibilities include: executive management, strategy development, category management and buying, extensive design and product development, assortment and financial planning, change management, and all aspects of marketing. He possesses exceptional problem solving, negotiation, communication, team leadership and analytical skills.

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  • Workforce development through education and skill development is critical to the communities we call home. This partnership with Carhartt has successfully raised thousands of dollars while also increasing awareness around this critical issue. Together, we can help close that gap and introduce students to rewarding and in-demand careers.

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