Jeff Senior Executive with demonstrated ability to lead teams to new levels of success in highly competitive environments. He has strong technical and business qualifications with more than 25 years of hands-on global experience in executive management, general management, product management, product marketing, research and development, operations, business development, marketing and sales.
Here's how businesses can encourage a culture of blogging within their walls and get more willing participants to update their blog with expert opinions and advice.
Tap into people's competitive nature by broadly distributing (and congratulating) the people who are contributing content. Sharing can be done via subscription or even email. If it’s via email, include a short background on why this blog is important, how it relates to your business and key audiences it should be passed along to in order to help build your blog’s audience and contributor base.