Jennifer joined Prime Matter Labs in 2021 to help lead the research and development organization to develop and execute its formulation innovation strategy as the company realizes its vision of making contract manufacturing better for brands. Prior to joining Prime Matter Labs, Hurtikant founded beauty.art.science, an independent custom formulation house for skin, body, and hair care that Prime Matter Labs acquired when she joined the company. Hurtikant brings more than 20 years of formulation, development, regulatory, and manufacturing experience to the Prime Matter Labs team.