Jennifer Smith | Source | Chief Marketing Officer at Brightcove
Jennifer Smith
Jennifer leads the marketing organization at Brightcove, encompassing product marketing, demand generation, and marketing communications, and is responsible for operational execution on a global level. Smith is an international marketing executive who brings more than 20 years of experience in global technology companies to Brightcove.
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The secret is thinking like a media company and engaging audiences, driving greater brand awareness, creating new revenue streams and brand loyalty. To see Brightcove CorpTV in action, check out the Brightcove PLAY TV app, Brightcove's very own Brightcove CorpTV channel.
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In a hybrid work environment, it can be a challenge for companies to make all employees feel as if they're part of the team as they work from varied locations. Some employees might be working from the road and living a digital nomad lifestyle, while others report into the office, and others are at home.
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Companies for the first time have an opportunity to cut through the noise, transcend static websites, and enthrall the people they want to connect with.
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LU: 4 Stocks Wall Street Believes Have Massive Upside Potential | StockNews.com
The major stock market indexes have been rallying on better-than-expected payroll growth and the Fed’s confidence in the economy’s ability to handle recurring challenges. Given the favorable market sentiment, Wall Street analysts expect fundamentally sound stocks Lufax Holding Ltd (LU), Organogenesis Holdings Inc. (ORGO), LexinFintech Holdings Ltd. (LX), and Brightcove Inc. (BCOV) to rally in price significantly in the near term. Read on for details.
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Hybrid work could create a two-tiered "class" system for employees, according to expert
Companies are juggling a mix of on-site and remote workers. The arrangement presents no shortage of complexities for managers; especially when hosting fair and inclusive meetings.
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Brightcove announces new video features allowing companies to build their own Netflix or Hulu | ZDNet
Brightcove CorpTV allows enterprises to build content streaming channels for their customers and employees, while the Brightcove Marketing Studio provides a centralized video management system to marketers.
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Brightcove
Chief Marketing Officer