JB

Joey Burzynski

Executive Board Member at Fast Company and 5 other companies
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SEO expert, full-stack developer, technophile. Founder/CTO of MarketKarma.

I drive revenue. All other metrics pale in comparison.

Be it billion-dollar brands or startups, I've spent the last two decades architecting software solutions and innovative search marketing strategies (domestic & international) for e-commerce. I believe in the power of 'what if?'; leveraging hybrid expertise in software development, search engine optimization (SEO), and digital strategy to achieve extraordinary results.

My core competencies include search engine optimization (programmatic strategy at the edge and technical SEO in complex enterprise architectures, running on polyglot stacks, often at global scale), web application development, e-commerce (acquisition strategy, site architecture), data wrangling (natural language processing and computational ontologies), and search marketing automation.

Track Record
I've personally architected and managed growth marketing programs for:
Ace Cash Express, Athleta, Banana Republic, Belk, Blackhawk Network, Blockbuster, Buckle, Censys, CheapCaribbean, CheckPast, DashFly, Diesel, DistroMex, Ebates, Eddie Bauer, Fossil, GUESS, Gap, GiftCardMall, Gold's Gym, Hawthorne Plumbing & HVAC, Horchow, JCPenney, Livingston Lures, Love Inc. Magazine, Marciano, Mavis Tire, Mavor Lane, Minimally Invasive Spine Institute, Mordor Intelligence, Old Navy, Orbitz, Oriental Trading Company, PacSun, Piperlime, RedEnvelope, ResumeSpice, Ritter Dental, Sacha Cosmetics, ShearComfort, SmartBargains, Swanson Health, Toronto Cosmetic Surgery Institute, Williams-Sonoma

Areas of Expertise
Artificial Intelligence (AI), Composable Commerce, Computational Linguistics/Ontologies, Data Science, Edge SEO, Enterprise E-commerce, Generative AI (LLMs, GPT, Prompt Engineering), Growth Hacking, Marketing Automation, Natural Language Processing (NLP), Python, Ruby, SaaS, Search Engine Optimization (SEO), Software Engineering, Technical SEO, Web Development (Node.js, Python, Ruby), Web Performance Optimization

Interests
Affiliate Marketing, Angel Investing, Computational Linguistics, Computational Ontologies, Consulting, Content Marketing, Crypto, Data Science, Digital Marketing, eCommerce, Entrepreneurship, Jamstack, Machine Learning, Marketing Automation, Node.js, Product Design, Programming Languages, Python, Ruby, SaaS, Software Development, Visual Design

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