John is Co-Founder and Senior Software Developer at Rebuy. Rebuy is an omni-channel personalization engine built to increases online sales and conversions by upselling, cross-selling, recommending products and personalizing the online shopping experience. He is skilled in application development, requirements gathering, business intelligence, SDLC, and MIS.
With the iOS changes, it’s been harder and harder to track customers. A year or two ago, brands were very focused on acquiring new customers. Now there’s been this shift around focusing more on your existing customers and helping to give them a much better experience. That’s what Rebuy is out to do: help create these intelligent shopping experiences.
Merchants can create personalized shopping experiences for their customers through upsells, cross-sells and post-purchase follow-ups.