I’ve been touring and releasing music for a decade now. I’m based in Austin, TX, and started out in the beer joint in Houston, TX at an open mic night. I developed that into a national touring career, and now, we tour all over the country. Going back about 3-4 years ago, I started developing Juan Lobo Tequila as a passion project, and ultimately, we launched the brand at the end of July of 2019. We’re now focused on growing Juan Lobo Tequila in the state of Texas, as well as the continued growth of my touring and music career.
I have another career that has been developed over the course of a decade, so the challenge of dedicating the proper time needed to build a brand on top of my current career was incredibly difficult.17 January 2021