Originally from Indiana, Jordan gained his online marketing experience working in New York, London, Sydney, Austin, and now New York City. He was lucky enough to start his career at Google in NYC, working with the top 500 e-commerce companies to improve their conversion rates. He then transferred to the London office, where he led the Google Analytics Partner program for 17 European countries. This exposure to some of the best CRO specialists in the world opened his eyes to the power of understanding Google Analytics data and user behavior and psychology to improve conversion rates.
After a year of travel left him in Australia short on cash, Jordan joined Sydney's top web design agency. Over the next three years, he started the online marketing division and grew it to over 50% of its revenue. Having finally found his calling and passion for helping companies grow, he moved to Austin to settle down and start Neon Ambition.
Jordan works/lives to travel, experience new cultures, and eat all the new foods he can find. Visiting and hiking through America’s many national parks is high on his list of upcoming trips. After living in Austin for six years, Jordan recently relocated back to one of his favorite cities in the world, NYC.